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New DocuSign and Keller Williams Deal Unleashes the Power of AI

July 17 2019

KW LOGO largeDocuSign and Keller Williams unveiled a partnership this week that integrates DocuSign into Keller Cloud, the franchise's cloud-based technology hub. DocuSign will plug into Command, Keller Williams' smart CRM.

Beyond the improvements in efficiency that Keller Williams agents are about to gain, what's intriguing about this announcement is how it gives the Keller Cloud's built-in AI access to transaction data for the first time.

According to the news release, transaction data had previously been siloed away where the Keller Cloud's artificial intelligence layer couldn't reach.

"Down the road, empowered through our AI, when an agent is writing an offer, they will know at the start, based on real-time data, whether or not an offer has a high or low probability of acceptance," said Neil Dholakia, KW's chief product officer. "They can then talk to their client and suggest tweaks to make the offer more compelling."

DocuSign's integration into the Keller Cloud is expected to be complete by the end of the third quarter.

Full press release follows:

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