January 19 2021
Traditionally, a lot of agent recruiting has been belly-to-belly, but this process, like many others, has had to be reimagined during the pandemic. And with a new year just beginning, there's no better time to examine what that new process should look like for your brokerage.
We took a deep dive into the ins and outs of brokerage recruitment strategy during a recent webinar. Hear from broker/owner Denis Pepin and Bondilyn Jolly of 3sixtyfive.agency as they discuss strategies for successful recruiting and retention in 2021 in the webinar recording below:
0:00 - Moderator Victor Lund introduces the topic and panelists.
6:30 - What's a brokerage's secret to long-term, sustainable growth?
14:02 - Due diligence questions for brokerages to better understand their strengths and weaknesses.
19:09 - Tip 1: Define your outcome.
21:24 - Tip 2: Set goals and budgets.
27:26 - Tip 3: Understand your competition.
31:55 - Tip 4: Define your brand.
33:05 - Tip 5: Define your ideal agent.
39:00 - Tip 6: Create a recruitment workflow.
47:20 - Tip 7: Invest in your agents.
50:21 - Tip 8: Know when to call in the pros.
53:25 - Bondilyn shows the audience samples of sales presentations for recruiting.
59:13 - Learn how to contact 3sixtyfive.agency for a one-on-one consultation and to claim other free goodies.