Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountRE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteOctober 14 2012
Whether you're building a website or crafting the perfect email subject line, understanding how and why people use the internet is key to connecting with them successfully.
If you knew, for example, that only 16% of web browsers read an article all the way through, how would that change your approach to, say, blog writing? If your answer is to make the post more scannable, you're on the right path. By considering the behavior of your online audience, you can create a web presence that visitors respond to.
It's true--a whopping 84% of web users will only skim your blog, website, or email. In fact, researchers estimate that you have only 3-8 seconds to capture a visitor's attention. If browsers don't find the information they're looking for, they won't hesitate to move on.
So how do you create content--whether a blog post, email, or web page--that draws a reader in? By visually breaking up plain blocks of text to make it scannable. Visitors want to know, at a glance, that your content is relevant and worth their time. Create a reader-friendly experience by integrating the following tips.