How can you tell "good" leads from the not-so-great? The answer may be to analyze the data available in your real estate apps and software.

Brokers can use this information to detect patterns in consumer behavior and identify which leads may be more ready to buy. By targeting these "warm" leads, brokers and their agents save time that may have been wasted on those not ready to buy or sell a home.

The good news is that real estate apps are increasingly giving users access to this data via built-in analytics tools. We've rounded up three common types of real estate solutions and ways you can identify warm leads in each.

1. Call Capture/Text Message Services

Do your sign riders feature automated phone numbers that prospects can call or text for more information? If so, most of these services feature call capture capabilities that record a prospect's phone number at the moment of peak interest--curbside.

More advanced solutions, like VoicePad, go one step further by funneling prospect information into a lead management program and giving those prospects the ability to search for other properties from their mobile device. The program can then track all properties that prospect has viewed, how many times they've viewed it, what homes have been favorited and more. Agents and brokers can use this information to target the most active prospects and craft a tailored follow-up strategy.

You can see all your options for call capture and text messaging services here.