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Sign into your account4 Amazing Ways to Grow Your Real Estate Database
March 09 2014
If you think about it, your real estate contact management database is the only tangible asset that you, as a REALTOR® have, so naturally it should be your most valuable business asset. Having a large database filled with quality contacts that you nurture over time will lead to a steady flow of referrals and repeat business.
Building Your Real Estate Database
Here are four ways to build your database and get your real estate contact management system working for you:
1. Add people from your personal and professional network to your real estate database
Is everyone you know in your database? They should be. While you may not think of friends, family members, past colleagues from another career, and other business professionals as leads, they very well could be.
It's important to build long-term relationships with these people and position yourself as a "home expert" in their mind. Do this by adding them to your real estate contact management system. From there, you can send them your e-Newsletter, put them on a drip marketing campaign, make quarterly keep in touch calls, and more.