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Sign into your accountLeading the Mobile User to Your Website
December 05 2013
The Internet has done a lot to change and enhance the way we market and the ways in which consumers can access information about real estate in general and properties specifically in geographical areas. It's all good, but we need to keep pace with advances, and staying ahead of the competition is nice too. Mobile device usage is skyrocketing:
- 91% of people on earth own a mobile phone
- 56% of those are smart phones
Of the seven hours per day in media consumption, here's how we spend our time:
- Mobile - 1.8 hours
- T.V. - 1.5 hours
- PC - 1.6 hours
- Other - 2.1 hours
People are buying online with mobile devices, it's hard to think of a more mobile activity than driving around neighborhoods checking out homes for sale. It's the ideal situation for the real estate professional to take advantage and guide the home shopper to their website. We've come a long way from sign riders with our office phone number or our name on them. We've moved through brochure boxes to website domains on riders. However, we can be more focused than that.