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Sign into your account2012 Multimedia: DIY or Professional?
December 19 2012
Guest contributor Michael Antoniak of REALTOR® Mag says:
Creating effective multimedia productions can be a labor-intensive, time-consuming process. Will you be better served developing new skills as a multimedia producer or entrusting that job to a professional while you focus your time and effort on real estate sales?
Many video tour service providers now promote themselves as multimedia specialists. For a flat fee, they will put together an interactive tour or presentation. These services will relieve you of a marketing responsibility, but you may surrender some creative control.
Fee-based services typically limit you to a set number of pictures, a maximum length for the video, and inclusion of specified other elements. Anything beyond the basic package ups the cost. You're also dependent on the service provider's schedule and workload.