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Real Estate Technology: Master of Your Domain

July 30 2012

virtualIn this economy, the remote, part-time worker is a little like online dating. No longer shunned as an anomaly, it is now becoming thought of as perfectly acceptable and a way for employers to find talent anywhere. This is also true in real estate as brokers bring on part-time agents in virtual offices. These self-directed agents supplement other work or look to make selling real estate a full time mission.

Uniting these virtual workers into a holistic sales team is a challenge for the digitally committed. MLS systems work just fine – but often don't offer the collaboration features or legal compliance fortifications that a single real estate technology umbrella will. This is what I appreciate about the design of Agent Achieve from CoreLogic. It conforms around you – not an MLS. If you have multi-MLS sales regions, agents needing collaboration and training, need for dissemination of best practices, and that overall structure of brand "sameness" that stretches across your domain – then a "right for me" technology like Agent Achieve may be an important step up from relying on multiple MLS systems.

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