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Same Internet – New Device

June 01 2012

3671 phone avalancheMany recent Monday Morning Mobile posts have focused on topics related to mobile web, not only on how fast mobile web adoption is growing, but also on how much money mobile web is generating as a commerce tool. What the mobile industry as a whole has accomplished since 2007--just five short years--is light years beyond what the traditional web accomplished.

Mobile devices not only give us more access, but combine additional tools that allow us to interact in ways our desktops never could. Click-to-call and location based searches are prime examples of that. The way in which we are able to interact and connect through mobile makes it far more relevant than anything we have experienced thus far. The sheer size of the still untapped opportunity is what leads companies like Google to think mobile first.

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