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[Podcast] Strategies for Successful Business Planning in the New Year with Matthew Rathbun (Part 1)

January 11 2024

On this episode of NAR's Center for REALTORĀ® Development podcast, guest Matthew Rathbun discusses business suggestions, strategies, and ideas to help you make your plans for success in 2024.

This is part one of this series on Business Planning with Matthew. Matthew is the EVP of a Coldwell Banker company in the D.C.-Maryland-Virginia area, as well as the president-elect for the Real Estate Business Institute and is actively involved in providing education to agents.

In this episode:

  • Industry challenges for 2024
  • REALTORSĀ® as knowledge workers in real estate
  • The importance of setting precise goals
  • Adapting to inevitable industry changes
  • Educational recommendations, including books, tools and other resources
  • Business strategies to try this year
  • Using consumer persona for focused business
  • And more!

Listen to part two here!

Visit the episode homepage for show notes and more detail.

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