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Sign into your accountMoving: Is This Real Estate's Next Big Play?
February 12 2019
Mortgage. Insurance. Title services. Closing services. Real estate brokerage firms continue to look to the one-stop shop for a couple of big reasons.
First, profitability: Brokerage profit margins are abysmal.
According to Steve Murray, president and owner of REAL Trends, brokerages are facing thinner gross margins in their core business. By the end of 2016, Murray wrote that "The average gross margin per agent has fallen nearly in half." And based on competitive pressures from firms like Compass, does anyone expect core business margins to improve?