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The Consumer Journey Is More Like Chutes and Ladders

February 01 2019

wav consumer journey like chutes laddersA tremendous amount of energy and money has been invested into moving consumers from a digital experience into an agent relationship. Consumer research performed by the National Association of REALTORS regularly indicates that consumers start their process of buying or selling online before connecting with a Realtor. I do not think anyone denies it.

Journey Example

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