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Browse the siteMay 09 2018
If you want to do real estate right, then you need to consider every client a "high-touch" client.
Of course, that's easier read on a blog than done, isn't it?
Well, if your goal is to work in the luxury home market, treating every client that way isn't a choice—it's an expectation.
The leap from selling traditional homes to luxury properties isn't one many agents land on the first try. The big homes are often few and far between, and the people that own them tend to know each other. That means you need to become comfortable with referral marketing, know where to network, and understand an entirely new set of expectations.
And all that means taking a new approach to your business.