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Sign into your accountSpring Cleaning your Dirty Data!
April 25 2017
Spring is a great time to clean our backyards, houses and yes, our databases! Dirty client, prospective buyer/seller and agent databases can waste our time, hurt your reputation, cause misunderstandings and lead to missed opportunities!
So how do we turn garbage into gold? No data is ever perfect, but we can always strive to clean and normalize data to make it more accurate and usable. So what do you do, how can you fix your data and make it your friend? Well, the garbage in garbage out rule should always be top of mind, but there are also a few other ways you can maintain a cleaner database and improve the quality of leads or source of information your business relies on.
Remove Duplicates
Every database has duplicate data. Spelling errors, extra spaces or different spelling and abbreviations for a company name, contact name or address. These are some of the common ways duplicate data sneaks in. Looking for unique identifiers such as phone number, email address or a postal code can help you understand who may be a duplicate contact or lead in your database.