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5 Signs Your Real Estate Website is Out of Date

November 07 2016

lwolf 5 Signs your Real Estate Website is Out of Date

No preamble, let's get right down to it. Here are five signs your real estate website is out of date.

1. The site's design hasn't changed since George W. Bush was President

It's 2016. If your site's design hasn't changed in two terms of office, then it's also as old as the very first iPhone, the housing market crash, and The Sopranos infamous series finale.

In the tech world, there is one constant: everything changes. If you don't adapt to these changes on a regular basis, then your viewers will notice right away and run away.

2. My phone and your site don't get along

Pull out your phone (I doubt it's eight years old). Now pull up your site. Does it resize with your phone's browser? Or do you find yourself constantly swiping to navigate left to right, up to down?

Put yourself in your reader's shoes. How do you think they feel when they have to spend five minutes searching for your contact info?

Forty percent of browsers will bounce off your page if it's not mobile-friendly. So having a responsive site—one that changes shape depending on the device it's viewed on—is absolutely necessary to keep visitors on your webpage.

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