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Sign into your account3-Part Email Series for IDX Website Leads
November 17 2015
The professional written emails below are part of a bigger strategy to create an IDX website that helps generate solid buyer leads.
Here is how they should be used:
- Email 1 - Send this right after a visitor becomes a lead by registering on your website.
- Email 2 - After the initial contact, you should send this email 2 days after to highlight the advantages of registering on your website
- Email 3 - Finally, you should send this email to show them other areas of interest of your website. We recommend you customize this email and make it specific to your website
You can copy and paste these emails into any email platform you use.
Email #1
Title: Getting the Most Out of Your Home Search Tools
[Salutation],
Thanks so much for your visit to my [YourArea] Real Estate Website and registering for upgraded MLS listing search tools. The regular search features are great, but you're now able to use some really powerful tools to help you in your home search and selection.
Save favorite searches: You want to be able to return to the site and search again, so a great resource is being able to save your favorite search criteria so you can do a new home search with a single click.
More than that though, you often want to use somewhat different criteria, such as different price ranges or neighborhoods. Instead of having to change criteria, just set up more than one saved search and your next visit will be even more efficient.
Get alerts of new listings and changes: Every one of us has had instances in our lives when we missed a great opportunity because we didn't know about it soon enough. It's really upsetting to see the perfect home at a great price snapped up by someone else before you even knew it was on the market. It can happen even when you're on the Web searching every other day or so.
With our search tools, you can create an email alert search. Just enter your criteria and have an email sent out to you when a new listing comes on the market that matches your needs. Or, watch great homes for price adjustments with an alert search. It's a tool our users love.
Thanks again for your interest, and I'm ready to help by email or phone.
[Signature]