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How To: Shorten Response Time and Convert More Leads

June 02 2011

woman on phone 200px

Studies have shown that, the more time elapses between receiving a lead and following up on a lead, the less likely that lead will convert to a sale. In fact, research indicates that increments as small as 5 minutes can make a big difference in lead conversion. If you think about it, it's easy to understand why. You have only to look at your own life for inspiration.

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