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Sign into your account5 Tips for Crafting an Unforgettable Client Experience
May 28 2015
I met the nicest guy in the world buying my new car...Do your clients love your agents?
A few weeks ago, my wife and I started talking about getting her a new car. A transaction process that few look forward to – something we in the real estate industry can relate to. I kept putting it off because I wasn't in the mood to walk into a showroom, get accosted by a salesperson, deal with the finance guy, etc.
My wife had done some research online and came across a Lexus dealership about 45 minutes from our house that was very responsive and helpful. They even offered a creative pre-paid lease program that would result in us being able to get a brand new car for no money down and no payments for two or three years.
I was intrigued.
Keep in mind we have a Lexus dealership less than 20 minutes from our house, but I agreed to drive the 45 minutes because of the experience my wife had with their Internet sales person, Alicia.
Even so, I had to mentally prepare myself because I really don't like shopping for cars and I wasn't convinced that pre-sales experience would carry over once we arrived in person.
We drove up to a beautiful building and walked into a very impressive lobby with two reception desks, a nicely appointed seating area, a bar serving drinks, coffee, and sandwiches. And I'm not kidding – there was even a guy playing the harp.