Can Mystery Shoppers Improve Your Website?

There's a whole industry out there based on paying shoppers to rate stores, vendors and websites. The "mystery shopper" business is booming for good reason. For brick and mortar businesses, the shopper reports on their experiences, from store layout and finding things to customer service, product availability and prices.

In the Internet world, it's big business too. Here's a quote from a mystery shopper website that connects businesses with online shoppers:

Become a Web Mystery Shopper & earn money from home!

More people are shopping online every year and this shows no sign of slowing down. Smart companies know that they need to understand what customers think and feel when visiting their website. That is where you come in. By becoming a Web Mystery Shopper, you will interact with websites as if you were a customer. Your thoughts, feeling and suggestions will then be recorded and taken into account when it comes to improving those sites.

This site page is recruiting online mystery shoppers who want to make money from home. You don't have to hire a site like this, but let's consider how you can use the concept to improve your real estate website and generate many more leads and commissions. We all think that we know what a real estate website visitor wants and needs to find on the site, but do we REALLY know? And, it's not just about what they want to find, but can they find it easily and quickly?